Insights

Marketing teams face growing pressure to deliver fresh, engaging campaigns that stand out in a crowded marketplace. In 2026, the tools marketers use will shape how effectively they connect with audiences and build brand loyalty. One platform gaining traction for its flexibility and collaborative features is Figma. This post explores how businesses of all sizes can use Figma to create innovative marketing strategies tailored for the unique challenges and opportunities of 2026.

Sydney, Australia — 14 August 2025 Industry Studio by Gadali has officially launched, signalling a major step forward for AI‑driven innovation and community impact in Australia. Hosted by Gadali and organised by UBE Marketing , the inaugural event brought together technology leaders, Microsoft partners, ISVs, consulting firms and investors at the Ivy Sunroom in Sydney to unveil a fresh approach to cloud and AI transformation. The event introduced Industry Studio’s vision: e

Sydney, Australia, 16 October 2025   Gadali showcased AI for Good at SXSW Sydney , joining Microsoft Elevate , Ability First Australia and Charitabl for a panel on how human‑centred, ethical AI can reshape disability care. Moderated by Anita Sood of Microsoft Elevate, the session featured Andrew Rowley , Caitilin Studdert and John Galligan , and focused on co‑designed, responsible AI that improves quality and access for people receiving care and those delivering it. The tea

Sydney, Australia – 19 Nov 2025 The Industry Studio Event , powered by Gadali and organised by UBE Marketing , brought together leaders from the technology and NFP sectors to explore how AI is reshaping impact‑driven organisations. Held in Sydney, the event highlighted real stories of how Microsoft partners and innovators are using AI to amplify community outcomes, streamline operations and accelerate transformation across the Not‑for‑Profit sector. Speakers from Ability Fi

Marketing automation is evolving rapidly, and Microsoft’s 2026 roadmap reveals a clear direction: artificial intelligence will become the heart of how businesses engage customers and manage campaigns. This shift promises to transform marketing strategies by making them more personalised, efficient, and secure. Understanding these changes is crucial for marketers aiming to stay ahead in a competitive landscape. AI Agents at the Core of Marketing Automation Microsoft plans to i

Email marketing remains one of the most effective ways to connect with customers, but managing campaigns manually can be time-consuming and prone to errors. In 2026, Microsoft Dynamics 365 Customer Insights offers powerful tools to automate email marketing, helping businesses deliver personalised messages at the right time. This blog explores how you can use this software to improve your email marketing automation, boost engagement, and drive better results. Microsoft Dynamic

UBE Marketing: The Strategic Growth Partner for B2B Organisations and Microsoft Partners

UBE Marketing, founded and led by CEO Alvin Paronda, delivers specialised marketing built exclusively for Microsoft Partners. Offering content development, SEO, lead generation, social strategy, and training, the agency helps partners boost visibility, engagement, and growth. With deep Microsoft ecosystem expertise and a client‑first approach, UBE Marketing positions itself as an innovative, strategic ally in a rapidly evolving digital landscape.

Digital discovery is shifting as AI and LLMs reshape how content is found. SEO builds your visibility foundation, AEO helps you win zero‑click answers, and GEO ensures AI models and generative engines can summarise and cite your content. Together, they future‑proof your brand across search, answer engines, and AI‑driven platforms- critical for staying visible in an evolving landscape.